Pauline Wambui

Executive Virtual Assistant and VA Manager

Pauline is an experienced Executive Virtual Assistant supporting Strategy2Grow with a wide range of administrative, operational, and marketing tasks that keep the business running smoothly behind the scenes. Known for her reliability, and proactive approach.

Pauline works closely with the founder to ensure streamlined systems, efficient processes, and consistent client communication.

Her background spans customer service, digital support, and virtual assistance, equipping her with the versatility to handle multiple roles across different functions.

She thrives on creating structure in fast-paced environments and is passionate about helping leaders stay focused on strategic growth while she takes care of the day-to-day execution.

Expertise

• Executive Assistance: Calendar management, inbox organization, and task coordination.

• Social Media and Content Support: Assisting with content scheduling, basic design (e.g. Canva), and engagement tracking.

• Operations and Digital Organization: Keeps backend systems organized, updating CRMs, maintaining shared folders, and documenting processes.

• Tech-Savvy Assistance: Proficient in Google Workspace, Microsoft Office, and a variety of CRMs and digital tools.

• Customer Service & Communication: Managing client communications with empathy and efficiency across channels.

• Project and Task Management: Uses ClickUp daily to track tasks, organize workflows, and support project execution in collaboration with the founder.

Notable Projects

• CRM Optimization & Email Sequences

  Supported the setup and ongoing maintenance of HubSpot and SalesHandy to improve client tracking, streamline communication, and support lead nurturing through automated email sequences.

• Content & Marketing Coordination

  Assisted in planning and organizing marketing content across platforms. Scheduled emails in Flodesk, managed content calendars, and coordinated publishing timelines to support consistent brand visibility.

• Website Management on Squarespace

  Performed regular updates to the website, including content edits, page formatting, and design adjustments to keep the site current and aligned with Strategy2Grow’s brand.

• Digital Organization & Workflow Support

  Managed backend files and SOPs, maintained clean digital systems using ClickUp, and supported process documentation to help streamline daily operations and improve internal workflows.

• Administrative Support Across Projects

  Provided day-to-day executive support to the founder, including task tracking, inbox management, research assistance, and admin tasks across multiple client projects and campaigns.